The new face of Asia may be Shum Pak-hin’s.
Every morning, Mr. Shum puts on a gel mask and then applies a day cream, a sunblock and sometimes a bit of eyeliner. At night, the 21-year-old Hong Kong native uses eye make-up remover, cleanses his skin and then applies an anti-age serum.
The routine isn’t cheap: He spends about 3,000 Hong Kong dollars (US$387) a month on skin care and cosmetics. His biggest splurge: a HK$2,000 whitening cream by La Prairie. SUITE